THE World Wide Web Consortium (W3C), the body that leads the development of technical standards for the web, usually concerns itself with nerdy matters such as extensible mark-up languages and cascading style sheets. So the new interest group it launched in May is rather unusual. It will focus on the use of the mobile web for social development-the sort of vague concept that techie types tend to avoid, because it is more than simply a technical matter of codes and protocols. Why is the W3C interested in it?

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